MOOC

Recruit women in digital.

1 Acculturate Understanding why women’s place is important in digital
2 Raise awareness Raise awareness of gender stereotypes in digital
3 Design job descriptions For inclusive writing and advertising
4 Source and select Question your recruitment criteria to broaden the choice
5 Conduct interviews Evolve your job interviews so that women join you
6 Integrate Ensure inclusive onboarding of the women you recruit
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Receive the training booklet of this MOOC to find the key information of each module and go further.

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Module 4

Source and select
Module 4/6

Source and select

Question your recruitment criteria to broaden the choice
1 /5

Compared to men, women are ...% less likely to ask for a referral:

Single choice question

Good answer!

Indeed, according to a 2019 LinkedIn study, women are 21% less likely than men to seek recommendations from their connections to get a job. Yet, according to another LinkedIn study from 2017, recommendations are “the number one source of quality hires for recruiters.” To access the studies and learn more, go here for the 2017 study and here for the 2019 study.

Wrong answer!

According to a 2019 LinkedIn study, women are 21% less likely than men to seek recommendations from their connections to get a job. Yet, according to another LinkedIn study from 2017, recommendations are “the number one source of quality hires for recruiters.” To access the studies and learn more, go here for the 2017 study and here for the 2019 study.

"Phrases like 'coding ninja,' 'aggressive’, or 'demanding' reduce the number of applications from women."

Single choice question

Good answer!

By removing these terms from their ads, Goldman Sachs observed a drastic increase of 50% in female applicants and of 80% for Atlassian. And one in four women do not apply when faced with a work environment described as “demanding.” To access the source and learn more, go here.

Wrong answer!

Women apply less than men when this type of vocabulary is used. For example, by removing these terms from their ads, Goldman Sachs observed a drastic increase of 50% in female applicants and of 80% for Atlassian. And one in four women do not apply when faced with a work environment described as “demanding”, they censor themselves. To access the source and learn more, go here.

"In 2021, men were as much confronted with single parenthood as women; companies' responses to constraints related to the articulation of lifetimes are therefore no longer a factor of attractiveness to women"

Single choice question

Good answer!

In 2021, 25% of families were single parents and 82% of them were represented by women. In addition, 95.6% of parental leave is taken by women. This means that lifetime coordination is a key issue for the attractiveness and retention of female talent. To access the source and go further, go here.

Wrong answer!

In 2021, 25% of families were single parents and 82% of them were represented by women. In addition, 95.6% of parental leave is taken by women. This means that lifetime coordination is a key issue for the attractiveness and retention of female talent. To access the source and go further, go here.

...% of female IT experts looking for a job have no job leads." (In 2022)

Single choice question

Good answer!

While nearly half of women in the sector have no leads, only 32% of men are in this situation. To access the source, go here.

Wrong answer!

49% of female IT experts looking for a job have no job leads, while only 32% of men are in this situation. To access the source, go here.

How many jobs were not filled in digital in France in 2019?

Single choice question

Good answer!

80,000 positions were not filled in the digital industry in France in 2019. To access the source, go here.

Wrong answer!

80,000!- watch again module 1… 😉 To access the source, go here.
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